Company News

On 16 May 2011 the latest edition of „on track“ will be published. Target groups are students of agricultural sciences and engineering and students of agricultural colleges and schools for agricultural technology.

Themes of the current issue include:

• Bachelor graduates are facing the “Master” issue: Right to work or further studies? “on track” discussed with students of the Universities for Applied Sciences in Rendsburg, Cologne and Hohenheim.

• What happens if the junior is coming to the farm after studying? An example shows that the experiences are fertile for operations and influence decisions positively.

• Career in Finland: Pamela Engels (31) has lived eight years in Finland. She coordinates the website of the tractor manufacturer Valtra.

• Hendrik Schulze Zumkley tests a new force measuring system for tires and agricultural machinery for his graduation. He is working with manufacturers Goodyear, Fendt and Kistler-Igel.

• AGRITECHNICA: Freya von Rhade (27) is project manager for a year. “on track” spoke to her about her tasks and the challenges involved in organizing this major agricultural engineering event.

Since June 2010 the current issue of on track, No. 01/2010, is available for training in agricultural technology and agribusiness. For the first edition this year, we were again able to gather the participation of well-known actors in our industry for the promotion of young talents. Among other things, we have approached the issue of e-learning and asked a representative of John Deere, what young talent is like at an international conglomerate. These and many other articles can also be found on our website www.ontrack-online.eu. We appreciate your interest.

s part of our visit of the International Agricultural Fair Agmet in China, we have used the unique opportunity to learn more about the global giant China with its people and the incredible forces of nature. On a journalistic expedition, eilbote editor Bernd Pawelzik writes about his personal impressions and the Chinese agricultural technology market in the context of an editorial series in eilbote.

Very good participation rate on the third eilbote-author workshop

Specialist authors from Germany and parts of Europe accepted our invitation to the Lüneburg Heath. In addition to the project, we offered our editorial staff participants a seminar day with an interesting vocational training. After a writing exercise last year, we have put journalistic photography in this year´s focus. We were glad to win Bernd Beuermann as a teacher who gave valuable tips to the participants in terms of portrait, group and machine photography.

Aim for more than 600,000 kilograms of milk per work group

Dairy farming is changing. Persistent low milk prices paid, increased feed costs for some time and the operational requirements of higher animal numbers force dairy farmers to deal intensively with their feeding. The results of the survey were processed in eilbote No. 10/2010.

Lawyer Franz-Josef Möffert provides a full explanation of the subject

In a two-part series, eilbote technical writer and lawyer Franz-Josef Möffert shows legal rules and practical tips in the rental business. From the design of a written lease contract up to the liability limitation for owners read more in eilbote No. 10 & 11/2010.

Snow shovels and street sweepers have been best-sellers this winter

Northern Germany is no longer used to long snowy winters – eilbote asked agricultural equipment dealers, how the weather affects their business. Read the full survey results in eilbote No. 08/2010.

The organizer DLG (German Agricultural Society) reports of a record-breaking Agritechnica. More visitors, more exhibitors and not least more public perception due to the increased interest in one of the most crisis-proof future industries.

For a week in November 2009, the international heart of agricultural engineering struck in Hanover. We can also report of an above-average visitor rate for the fair participation of our company and thus of a very successful Agritechnica. The main attention was paid to the representation of our publishing activities as a whole.

As a real Agritechnica premiere we presented our new online offerings, which should bring closer our market access to the international audience in Germany and Europe. The introduction of our individual online offshoots of the eilbote Boomgaarden Verlag GmbH publications was to highlight this impressively.

We want to emphasize at this point the magazine Agritechnica Trader who serves not only as the fair magazine for the international audience, but now also as a ready source of information on the internet with breaking news in an international format in cooperation with the DLG. Even in the none Agritechnica time www.agritechnica-trader.com is worth a visit!

Our publishing company was present with a total of three stands at the Agritechnica 2009. Our main stand in Hall 13, directly and prominently adjacent to John Deere, exceeded expectations and confirmed to us that we presented the eilbote shop „fascinating agricultural machinery and construction equipment“ to a sufficient extent. Old and new fans of high-quality models, books, films and accessories could be won. At the end of a successful fair in Hanover, it resulted in: Sold out!

We would like to thank all visitors, partners and customers for the positive feedback and confidence. The eilbote Boomgaarden Verlag wil be exhibiting at Agritechnica for the 13th time from November 13 to 19, 2011.

Visit our stand: from November 8th to November 14th 2009 you will find us in Hall 13, Stand C 61.

Discover the portfolio of our publishing company with new Online-Services. Receptive to your wants and needs, we look forward to a stimulating exchange.

In addition you will find a great diversity of scale models, books, DVDs and other highlights from our catalogue ”Fascination Agricultural and Construction Machinery”.

In addition to the traditional job market in “eilbote” and the focus magazine “on track” for job starters and junior employees, eilbote Boomgaarden Verlag provides an online recruitment system in cooperation Lorenzen – LMV – consulting.

The industry-specific online job market by LMV has been on the market for a year now and is constantly growing. Specialized in the segments of agricultural machinery, agribusiness, new energy, municipal and environmental engineering, it emphasizes on quality over quantity. The service includes jobs and job seekers, is installed in multiple languages and is designed to support dialogue options.

Eilbote Boomgaarden Verlag and Lorenzen – LMV – Consulting consider this development a logical consequence of a long and trustful cooperation. “To increase the benefits for our customers, we combine market coverage and acceptance of the published media, with special expertise in human resources,” agree Jürgen Boomgaarden and Manfred Lorenzen unanimously.

eilbote Boomgaarden Verlag took part in the international agricultural machinery show in Ried, Austria, for the first time this year. More than 1,000 various items of the merchandising programme – scale models, books, DVDs, games, and more were presented on site.

„A visitor survey during the exhibition confirmed the high level of quality and delivered a satisfactory result. 91 % of the visitors were satisfied with the quality of exhibtors and products. 85 % were extremely pleased by the offering of special exhibitions. 97 % stated that the exhibition had met the expectations of its visitors”, according to Rieder Messe GmbH. The next international Rieder Messe will take place from September 7th to 11th, 2009.

The idea for Agritechnica Trader came in 1995 in an exchange of views between the German Agricultural Society (DLG) and eilbote Boomgaarden Verlag GmbH. The goal was clear: We want more international visitors at Agritechnica.

The constant development of Agritechnica – meanwhile one of the biggest fairs in Hanover – shows that Agritechnica Trader draws the interest of international manufacturers and dealers again every year.

Now in its 12th volume, Agritechnica Trader informs foreign dealers and manufacturers about news in the agricultural equipment sector twice per Agritechnica year. With a circulation of more than 19.000 copies, Agritechnica Trader supports a successful fair in Hanover again this year.

New presentation of eilbote Boomgaarden Verlag GmbH online. Our publishing company´s home page can be found at www.eilbote-media.de and at www.eilbote-media.com.

Focus on clear information. „We want to increase the benefits for our readers with backgrounds as well as options for dialog in addition to the established industry news”, says Jürgen Boomgaarden, Managing Director.

The new Online-Contents logically complement developed the following magazines:

Agritechnica Trader www.agritechnica-trader.com // online October 5th 2009

on track www.ontrack-online.eu // online October 22nd 2009

eilbote www.eilbote-online.de // online October 29th 2009

Supplements like Agritechnica-News (in collaboration with DLG), an Online-Job Market (in collaboration with Lorenzen – LMV – Consulting) als well as tools for dealers make up the services and will be developed continuously, based on customer needs.